You have a lot of cacophony around social media these days. Businesses are making good use of this sensing they can make quite a lot of money from it and capitalize on the opportunities available. Fact is, the benefits that come along are meant for both starts ups and medium size organizations. Both get to benefit from social media and both grades qualify for the unbelievable exposure products get through social media.
Things have changed a lot in the business world with the development of technology and the market has witnessed a huge data explosion that is basically triggered due to the increased usage of mobile devices and emerging channels. Today, the amount of data, velocity and the variety of information that the organizations have to handle and analyze is changing and to uncover critical business insight from this data, an effective technique has to be used. I have observed that such business data has become an integral part of every sector and like essential factors of production like resources, human capital and etc., there are various activities that cannot take place without them.